Wednesday

Behind the Lens: FGW Photo Shoot

As most of you know, FGW sponsors an online blog called The Aesthetic Omnivore. Part of the blog is dedicated to creating and showcasing original content in the form of photo essays and fashion editorial spreads. As part of the original content for our blog and to art direct our new Focus Group West brochure, we teamed up with our architect John Lum and a San Francisco-based photographer Philip Harvey for our first Focus Group West Fashion Shoot.

Check out some behind-the-scenes shots from shoot day:

Thomas (FGW) fitting (model) Khrystyna with eyewear.
Blake and Becky (FGW) collaborate with photographer Philip Harvey and team.
FGW's Heather talks to (model) Corey while he's prepped by Veronica Sjoen with hair and makeup.
Stylist Deborah Dapalito makes last minute changes on Corey.
Models Khrystyna and Gregory Peralta (from Look Model Agency) hard at work with photographer Philip Harvey and FGW team.
Blake, Heather, Becky, & Thomas - the FGW team hard at work.
Getting a first look at some shots of the day.
Gregory with Corey and photography assistant Mark taking in the SF views.
Blake with Becky reviewing the set up of a shot.
And then the long day was over. Deborah and Veronica finally getting a break.



A big "thank you" goes out to everyone who helped make this possible:

Arthur from The Archive - San Francisco
Sheri from Metier - San Francisco
Jeremy from John Varvatos - San Francisco
Ron from Herco Jewelry
Deborah Dapalito (stylist)
Veronica Sjoen (Hair and Makeup)
Grooming Products: MAC , KRONOS , RAW Natural Beauty , & Redpoint
Philip Harvey and photography team
Models - Corey, Dominic, Rebecca, Khrystyna & Greg
Jada and Al - Look Model Agency

Daniel and Stuart for opening their home to the entire group

...THANKS SO MUCH!

Be sure to check The Aesthetic Omnivore often for updated post and for the debut of our original online photo essay, coming soon!

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